Attract new B2B SaaS buyers who aren’t on LinkedIn.
- 43% of B2B decision makers on Reddit are not on LinkedIn.
- And 3 out of 4 of those decision makers plan to use Reddit to inform future purchase decisions.
Reach this valuable audience with Reddit Ads.
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Your customer's searches lead them to Reddit.
Reddit Ads can lead them to you.
Your customer's searches
lead them to Reddit.
Reddit Ads can lead them to you.
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78% of decision makers on Reddit agree that “Reddit helps me make faster purchasing decisions when buying business products or solutions."
2nd
largest audience of B2B decision-makers on the web.
75%
Of decision makers on Reddit say that Reddit has the most influential perspectives on new business products and solutions.
+46%
Redditors are more likely to trust brands that advertise on Reddit.
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The best in B2B
Don’t just take our word for it, brands like LucidChart, Back Market, and Caliber Fitness are reaching new, engaged audiences on Reddit everyday.
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1 Comscore, US, 2022
2 Reddit Internal via Attest, U.S., n=1000, 18+. Monthly Reddit Users who have browsed gaming content in the past 6 months, Feb 2023.
3 Reddit Internal via Attest, U.S., n=1000, 18+, Monthly Reddit Users who have browsed gaming content in the past 6 months, Feb 2023, Reddit vs. Twitter, Instagram, Facebook, Twitch, TikTok, and Discord
4 Suzy Survey, Let’s Talk Tech! N=411
5 Reddit Custom Survey, N=700, April 2023, US
6 Luth Research, 2021, US. Lifts = Reddit ad viewers vs social platform ad viewers. Social platforms = Facebook, Instagram, Pinterest, Twitter, Snapchat, TikTok