TL;DR: Collagen is for everybody with a body, especially those who want to take care of it. We’re here to explain why, how and lots of other science-y things – because breaking the internet is so 2014.

What we’ll cover in this thread:

• What is Collagen?
• But Why is Collagen Important For Me?
• Ok. How Does it Work?
• And What Happens When You Take Collagen?
• The Key to Success: Consistency
• How to Mix Vital Proteins into Your Day
• Why We’re Not Like Other Collagens
• Collagen on Your Terms
• What Collagen Does Not Help With
• Your Certificate of Collagen Comprehension

What is Collagen?

Collagen is one of the most abundant forms of protein in our bodies. In fact, it supports our bones, cartilage, ligaments, tendons, muscles, teeth, skin, hair and nails, and it is responsible for maintaining the structural integrity and longevity of our bodies. Essentially, it keeps us feeling good and doing what we love, which is always a plus.

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But Why is Collagen Important For Me?

Because aging. As we get older, our collagen production can slow down. It’s a natural fact of life, just like how daily movement is good for the body and how most avocados go bad the second you stop paying attention to them. In fact, after 30, your collagen production can start to decrease at an estimated rate of 1% per year, contributing to creaky joints, thinning hair, wrinkles and more. By the time you reach 80, your collagen production will have decreased by - *check notes*- 75 percent! That’s one senior citizen discount nobody asked for. But taking collagen supplements can help slow some of the signs of the normal aging process and support the activities that make you feel young at heart, like staring at your avocados^{**^}.

Ok. How Does it Work?

Turns out, it all starts on the inside (and no, we’re not talking about your personality, although that’s important, too). When you consume collagen, it simulates the activity of specific cells throughout the body responsible for the production of new collagen. Think of peptides as your body’s collagen coach: They rally your cells and motivate them to amp up their own collagen production^{**^}.

Plus, Collagen Peptides are extremely bioavailable, meaning they’re easy for your body to digest and make use of. When consumed, Collagen Peptides are absorbed into the bloodstream just 1 hour after consumption, ensuring effective delivery of essential peptides and amino acids to their site of action within the body. Yep, in the time it takes you to complete your favorite workout, you could also be taking steps to stimulate more collagen production!^{**^} *pause for astonished reactions*.

And What Happens When You Take Collagen Peptides?

Turns out, a lot can happen. When it comes to supporting your natural beauty AND wellness, collagen loves going the extra mile. Collagen Peptides have increasingly been known to support skin elasticity, skin hydration, healthy hair and nails, as well as healthy joints, bones, tendons and ligaments.^{**^} But there is one catch…

The Key to Success: Consistency

It’s true. When it comes to reaping the benefits of collagen, consistency is key. Just like that dating app match that pops up every few months to remind you they're still alive, for best results, you’ve gotta commit. But for those of you still on the fence about a LTR (long term relationship) with collagen, we’ve compiled some suggestions for how to integrate it into your life:

Ways To Incorporate Collagen Into Your Diet

Getting your daily dose of collagen doesn’t have to be another thing on your to-do list. Our Collagen Peptides are flavorless and dissolve into both hot and cold foods, making it effortless to punch up almost any meal. Think of Collagen Peptides as your protein-packed sidekick: They don’t need to be in the spotlight, but they’re there to help you reach your goals. Adding collagen to almost any meal is easy, for example:

• Morning: Add a serving to your coffee, oatmeal, smoothies or even eggs to power up your breakfast.
• Midday: Stir into soups to take your lunch to the next level.
• On the go: Mix Collagen Peptides into juice or an afternoon pick-me-up.
• Evening: Stir a serving of Collagen Peptides into creamy foods or sauces, as well as your nighttime tea.

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Why We’re Not Like Other Collagens: The Vital Difference

We’re just going to humble brag for a sec. Unlike most reality dating show contestants, we’re actually here for the right reasons. At Vital Proteins, it all comes down to our differentiators, aka The Vital Difference, which is made up of three key pillars:

• Transparency: As a leading brand in the wellness space, we're committed to creating premium products that people can trust.
• Quality: Each formulation is consciously developed to be efficacious, easy to use, and enjoyable to consume. We prioritize sourcing high-quality and purpose-driven ingredients, pursue social, environmental and dietary certifications, as well as execute manufacturing and testing practices.
• Clean Labels: When you shop Vital Proteins original Collagen Peptides, you can expect that it is free from artificial flavors, colors, sweeteners and preservatives.

Plus, as of December 2022, we’re officially a B Corp™ Certified business! Snaps for a more responsible future!

How to Decide Which Type of Collagen is Right for You

At this point you may be thinking, “Jeez, ok! I’ll take some collagen. But do I have to stick with plain Collagen Peptides?” The answer, dear Redditor, is no. Think of collagen as a choose-your-own-adventure: At Vital Proteins, we have collagen products for many taste preferences and lifestyles, including those who follow a pescatarian diet, those who are always on the go, and even those special individuals who insist on drinking iced coffee year-round. Whatever you’re into, we’ve got your back (and joints, tendons, hair, nails, etc.).^{**^}

What Collagen Does Not Help With

Existential dread. Your car’s extended warranty. A bad breakup. Your to-do list. Fixing the bangs you cut yourself. Training your dog. Remembering Leg Day. Learning a foreign language. Babysitting your kids. Keeping your plants alive. Asking your boss for a raise. Public speaking. Writing thank you notes. Baking bread. Remembering where you left your keys. Remembering to turn off your hair straightener. Remembering to schedule that doctor’s appointment. Getting your oil checked. Taxes.

Your Certificate of Collagen Comprehension

It’s been a journey, but we did it, Reddit! You read this whole thread! We thank you. Your body thanks you. And, as a token of our appreciation, please enjoy your Certificate of Collagen Comprehension (note: this certificate holds no scholastic merit or any real value, but we’re still proud of you). Looking for more? Follow us at @ vitalproteins everywhere on the internet.

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^{**These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.}

^{^Results may vary. Refer to product labels and vitalproteins.com for more information.}